A new model hits the LG luxury TV lineup, nestled in nicely between their LG MAGNIT 136” display and the award-winning 96” LG SIGNATURE OLED M wireless TV. The three LG TVs are featured at the CEDIA Expo (Booth #3107), happening September 7-9, 2023, in Denver, Colorado at the Colorado Convention Center.
The LG MAGNIT 118” 4K Ultra HD display is meant to streamline installation for custom integrators while “setting a new standard for home entertainment, delivering the ultimate color, clarity and contrast,” according to LG Senior Vice President Michael Kosla. This smart TV features sharp, 4K resolution, LED technology, AI-enhanced processing, and webOS smart TV software to deliver an excellent, huge picture.
An OLED for the Luxury Market
Priced at $237,000, the LG caters to luxury clients, and professional installation is a given. The LG MAGNIT can be installed by certified LG MAGNIT integrators who, thanks to the TV’s two-cabinet design, will be able to install the model faster than other modular LED displays. The 120-Hz display is ideal for video games, as well as a variety of other home entertainment content like movies and sports.
Using LG’s DVLED technology (direct-view light-emitting diode)—their version of OLED—the LG MAGNIT creates an exceptionally bright image with deep blacks, because pixels can be turned off where the image is black, leading to excellent black level performance. The TV also has HDR10 and HDR10 Pro compatibility, and the brightness to back it up, leading to better dark shadow detail.
The LG MAGNIT’s Smarts
This LG is smart for several reasons. It uses LG’s Alpha 9 processor for artificial intelligence deep learning technology to use the room’s conditions to optimize color saturation and contrast while reducing picture noise. The TV comes pre-loaded with apps for Disney+, Prime Video, YouTube, and others. With its webOS, more apps can be downloaded to create a more personalized experience. Content can be streamed from an iOS, Android, macOS or Windows 10 device via AirPlay 2 or Miracast.
Turn the LG MAGNIT into a 118” Digital Art Gallery or Picture Frame
When the TV is not being used to watch movies, TV shows, or sports, it can serve as a pleasant backdrop of art and photos using the Art Gallery and My Digital Picture Frame features, which allow for digital art or photo collages to be loaded onto the display via the LG mobile app. If you’ve got any NFT artwork you want to display, this LG and its Art Gallery feature may just be a fantastic addition to your home.
Pair the LG MAGNIT 118” with a Bang & Olufsen Speaker
True cinephiles and audiophiles know that a home theater is not a true home theater without superb sound quality. The LG MAGNIT 118” 4K Micro OLED TV comes with two 50-watt integrated speakers and a stand or wall mount enables standalone installations. The TV has WiSA connectivity to use high-fidelity wireless speakers.
For the 136” model, LG has partnered with Bang & Olufsen, the Danish audio legend, to bundle their flagship Beolab 90 home speaker with the LG MAGNIT 136” 4K display when purchased directly through Bang & Olufsen stores. The new 118” LG MAGNIT can be paired with their portfolio of home theater speakers, such as the Beolab 50 and 28 models.
Inputs, Connectors, and Warranty
The LG MAGNIT 118” has four HDMI In ports, a Digital Audio Out inputs, two USB In, an RS232C connector for old-school command and control, and a LAN input for an ethernet connection. It has a two-year standard limited warranty with an optional three-year extension, bringing the total warranty to five years max.
The LG MAGNIT 118” OLED TV—Is it for You?
For those in the luxury market, looking for the perfect large display to fit their living room, media room, or home theater, the LG MAGNIT 118” (or the 136” for $300,000) may check all the boxes. A huge, crisp picture with pure blacks and excellent dark shadow detail, AI processing, a smart operating system, and compatibility with Bang & Olufsen speakers? What’s not to love?
For some, the price tag. If that’s the case, LG does have a 97” model that’s currently available, called the LG Signature OLED M, for $29,999.99. It’s got a lot of the same features, though, obviously, improvements will have been made to the LG MAGNIT models that are larger and $200K+ more. Those aren’t currently shipping, as they were recently announced, and likely will require a quote and/or demo by filling out a contact sheet. That is to say—serious inquiries only. If that’s you, it’s only a matter of time before you can request your demo and quote!
